Lululemon: Canada's Global Athleisure Icon

Lululemon is one of the most successful Canadian brands of all time — and it's easy to see why. Founded in Vancouver in 1998, the company started small, designing premium yoga apparel long before "athleisure" became the powerhouse category it is today. What made Lululemon different was simple: better fabrics, better fit, and better performance than anything else on the market.

From the buttery-soft Nulu leggings to the famous ABC pants, Lululemon built its reputation on innovation. The brand focuses heavily on material technology, comfort, and functional design — something Canadians appreciate, especially with our unpredictable weather and active lifestyles.

Today, Lululemon is a global phenomenon, but it still carries the relaxed, mindful, West Coast energy that made it special. For shoppers who want to support Canadian companies — especially during ongoing U.S.–Canada tariff tension — Lululemon is a standout example of a homegrown brand competing at the world's highest level.